Valley of Av: Design for Movement & Music

For Valley of Av, a Mexican composer and guitarist based in Mexico City, two flyers and a set of Instagram posts were designed to promote her Somatic Movement and Music lessons. The visual direction was inspired by water, improvisation, and movement, incorporating watercolor as a central graphic element to convey fluidity, organic motion, and the intuitive nature of her practice. The materials were developed using the artist’s existing visual identity, including her logo and established color palette.